Business Analyst - Marketing & CRM Expert

Odoo

Odoo

Marketing & Communications, IT

Ottignies-Louvain-la-Neuve, Belgium

Posted on Apr 22, 2026

Business Analyst - Marketing & CRM Expert

Services / Business Services
Rue du laid burniat, 5, 1348 Ottignies-Louvain-la-Neuve, Belgium
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About the job

Are you ready to learn fast and have a real impact on the company? Join Odoo, a growing software company with a killer product, a huge global community, as well as a fun and exciting work environment.

Odoo Business Service department is looking for its future colleagues to help us achieve our mission: Leading the market by example and helping companies working in a more efficient way. You feel you are the perfect fit to participate to this challenge, check what you can expect from this job.

As Business Analyst, you will implement Odoo. You'll be in direct touch with the clients to help them with the good use of all Odoo Marketing apps. Therefore, you will analyze their needs, design the solution, configure their flows as well as deliver personal training sessions. You will be at the front seat to ensure the project is delivered on time and on budget. Basically, you will be responsible to deliver the best management solution to your customers! As a Business Consultant, you will also support the growth of our partner network. You will help & coach our partners, from all around the world, to implement their customers projects and to become Odoo Experts.

Besides, as a Marketing Expert , you will push the boundaries of mastery by specializing yourself in a cohesive set of apps, combining it with in-depth business knowledge. You will receive regular training to keep on increasing your proficiency in Odoo, both at a functional and technical level, as well as developing a clear understanding of the field realities in which you are going to operate during your projects.

With this double-hat, you will join our center of excellence aiming at supporting our business services, increasing our community knowledge and putting your application(s) on the map. Among other activities, you will:

  • Be a reference point for the business analysts' team by supporting, coaching and training them;
  • Collaborate with our Product Owners to transmit customer and partner feedback;
  • Support our Sales and Marketing teams develop your apps reputation;
  • Be highly involved in the Odoo Experience, our annual event;
  • Develop new service offerings on top of the existing ones;
  • And many more …

This role is challenging, but intellectually stimulating, and profoundly rewarding since you help our customers, partners and colleagues take the best advantage of our Marketing suite of apps. Despite the specialization, the diversity of missions makes everyday a different experience.

In the very first weeks, you will quickly get involved in your first projects receiving the support of more experienced colleagues, going through an onboarding of 4-6 months in our Quickstart team. You will progressively increase your level of autonomy but never forget that two heads are better than one! You won't have time to get bored as each project is different (industry, scope, etc.)

You'll never get bored!

Project Management (60%)
  • Gaint trust of your customers
  • Analyze client's marketing needs and define the right approach, using Odoo apps
  • Implement the solution
  • Configure the technical aspects
  • Make your customer an Odoo Champion
  • Follow the project and communicate about its statuts and tasks
  • Organize and follow-up the Odoo implementations
Internal improvement (40%)
  • Support, coach and train other teams on Marketing tools
  • Produce enlightening content
  • Collaborate with the Product Owners
  • Participate in sales and marketing activities
  • Develop new business services

About you

At Odoo, we value your skills more than your resume.
Here's what we expect from you:

Must have
  • 2-6 years of experience in the marketing field
  • Experience with marketing automation tools (HubSpot, Mailchimp, ActiveCampaign, Marketo, etc.)
  • Experience with CRM system
  • Strong understanding of CRM and lead management processes
  • Experience in software implementation or business process analysis is a plus
  • Business-oriented and solution-driven
  • Good communication/presentation skills
  • Autonomous, assertive and proactive
  • Fast learner with ability to multitask
  • Fluent in French & English (or Dutch)
  • Valid work permit for Belgium
Nice to have
  • Additional language (Spanish,German, Dutch)
  • University degree in Marketing, Business
  • Experience in marketing performance analysis (KPIs, ROI, funnel metrics)
  • Experience in customer segmentation and data analysis
  • Odoo knowledge
  • Presentation skills
  • Affinity with the IT world
  • Experience as a consultant

Chris explains
(totally worth it!).

What's great in the job?

Get ready for some serious responsibilities and the freedom to shine in a rapidly evolving company. You'll be part of an awesome team in a friendly and open work culture.

Expect diversity in your projects, giving you a chance to dive into various business industries and broaden your horizons. And here's the cherry on top: you'll get two weeks of intensive functional training, culminating in a shiny certification.

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Must read!

What we offer

Full-time CDI

A 38 hours/week contract including 2 days of home-working per week and flexible hours.

Flexible salary package

Car, fuel card, up to 35 days off per year, meal vouchers, eco-cheques, hospital insurance, representation fees to cover all your expenses, and much more!

Training

12 days/year, including 6 of your choice, for personal development.

Exchange program

After 2 years of experience, apply to a similar position in a subsidiary of Odoo.

Chef cooking delicious lunch

Lunch meals every day at the office, as well as free coffee and fruits from local producers. Because well-fed developers are happy developers.

Recruitment process

01
Application screening

We will review your application and your portfolio to ensure your profile aligns with what we're seeking.


02
​Video interview with a recruiter

This is your chance to spill the beans on your motivations and throw any burning questions our way.


03
Video interview with our Expertise team

Let's go a bit deeper into the Expert role and check your motivations to work on this field everyday.

04
Practical interview

Now it gets real. Meet an Odooer and see if your way of working matches our!


05
Get an offer

Drumroll, please! If you've conquered all the stages, it's time for the grand finale—an offer to join our team of coding geniuses.

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